Sport obermeyer is a leading manufacturer of fashion skiwear for both adults and children the peak retailing season is two months and demand is uncertain as its business increased in the late 1980s, obermeyer found that it was running into serious manufacturing constraints during the critical summer months. Case study house program: 7 lessons 2016 obermeyer women's tuscany ski jacket review by peter glenn peter glenn ski & sports 6,297 views 1:36 5s training cartoon, 5s video, lean. Sport obermeyer case essay examples 2424 words | 10 pages obermeyer sport a strategic direction in forecasting introduction & summary klaus obermeyer is an innovator in the high-end skiwear industry. Written assignment 6: sport obermeyer (group) place yourself in the position of external supply chain consultants who have been asked by obermeyer to critically evaluate obermeyer's current operations and make recommendations for operations improvements and operations strategy. Case summary sport obermeyer was founded by klaus obermeyer as a ski wear manufacturer klaus was a teacher at aspen ski school and while teaching he realized that the ski wear available to his student were impractical, as they were less protective and less stylish.
Process elements sport obermeyer, ltd was founded by klaus obermeyer to provide u s skiers with the same protective, stylish clothing and equipment available in germany over the years, sport obermeyer developed into a preeminent competitor in the u s skiwear market. The case describes operations for design and marketing of ski apparel company and its partner offer planning this production for products with short life cycle, with uncertain demand and allows students to analyze a reduced version of the problem of production planning of the company. Sport obermeyer case solution problem diagnosis this case described the operations at the merchandising and skiwear companyand for its supply partner it allows for the production planning of the short life cycle products with the uncertain demand in the market. The case describes operations at a skiwear design and merchandising company and its supply partner introduces production planning for short-life-cycle products with uncertain demand and allows students to analyze a reduced version of the company's production planning problem in addition, it provides details about information and material flows that allow students to make recommendations for. Case study: sport obermeyer company history: purchase from sport obermeyer and sell products to consumers product transportation hong kong warehouse seattle obermeyer’s denver warehouse then transported by trucks goods produced in august were air-shipped retailers.
Sport obermeyer case analysis sport obermeyer is an innovative, high end, ski wear company created by klaus obermeyer to enable skiers to be comfortable in quality ski wear that is functional and fashionable. Sports obermeyer case summary sport obermeyer was founded by klaus obermeyer as a ski wear manufacturer klaus was a teacher at aspen ski school and while teaching he realized that the ski wear available to his student were impractical, as they were less protective and less stylish. Sport obermeyer case solution case overview: sport obermeyer ltd was established in 1947 and founded by klaus obermeyer, started its operations in aspen coloradothe company used to produce stylish skier’s clothing and achieved a highly competitive position in the us skiwear market. After performing a swot analysis sport obermeyer, it was easy to see where the problem in their supply chain lies the company’s strengths lie in their history of product innovation the company deliver their products to retailers early in the selling season and they offer a variety of items that range in size, color, and style the company’s weakness, are their excessively long lead-times. The sport obermeyer case describes the forecasting, planning, and production processes of a global skiwear supply channel although the company has a global supply network, most of its critical outwear products are sourced through the hong kong-based company obersport, a joint venture between sport obermeyer and a hong kong partner.
Obermeyer is attempting to solve the key problem of “making supply meet demand” because of the variety and number of products being produced, it is more difficult for manufacturers and retailers to predict which of their goods will sell and to plan production and orders accordingly. Challenges inaccurate forecasts of retailer demand has become a major issue at obermeyer the two major factors that made this task more difficult was the increase in product variety and intense competition in market. Sport obermeyer’s relationship with obersport in this global supply chain, sport obermeyer operates in the us and specializes in the demand side by coordinating activities such as monitoring fashion trends, designing the parkas, and selling the parkas by entering into relationships with retailers. Sport obermeyer: case analysis pratyusha lakshmi puranam executive summary: obermeyer offers a broad line of fashion ski apparel, including parkas, vests, ski suits, shells, ski pants, sweaters, turtlenecks, and accessories parkas are considered the most critical design component of a collection the other garments were fashioned to match the.
On sport obermeyer demand management is too depended on the las vegas show, while obersport is already producing items that in some cases far from what the las vegas show the fabric and key component ingredient has long times and high minimum order as shown in case exhibit 6. The biggest challenge sport obermeyer is facing is uncertainty the demand for each of the styles is completely un-deterministic and is very hard to predict at the same time, obermeyer production cycle is very long which is making it nearly impossible to adapt to the market. Sport obermeyer is a 65-year-old, world-renowned skiwear company based in aspen, colorado, that produces tech- nical, fashionable, earth-friendly outerwear, apparel and.